The purpose of a wellness program is to help create meaningful behavior change in the lives of employees across the full spectrum of wellbeing. A successful wellness program will lead to a healthier company and ultimately lower the cost of health care for the business. Sounds like a win-win for everyone, right?

Of course, this plan will fail unless employers can find ways to encourage employees to take part in the program. Simply creating a wellness program isn't enough. Employers need to find out exactly what features will benefit employees the most. If they’ve found that employees are hesitant to join a wellness program, they may find that if done correctly, offering one-on-one health and wellness coaching can be a beneficial addition to the existing options.

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