Benefits Think Why it’s time to shift the wellness ROI conversation

Published 5 Min Read

Traditionally, the benchmark for demonstrating return on investment of population health management programs has been medical cost savings. This concept is starting to change, however, as employers are discovering that several other measures of program success are also in their grasp.  

Optum recently partnered with the National Business Group on Health to understand why employers offer health and wellness programs. The study revealed three primary reasons – and a cluster of emerging ones – which provide new insights for benefit managers making the business case for these programs.   

Seth Serxner
Chief health officer

Seth Serxner is chief health officer at Optum.


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