Educate, enlighten and, yes, sell yourself

Published Updated 4 Min Read

These are exciting times. That may sound strange coming from a benefit adviser, but they really are. The October EBA reiterated the fact that now we have an opportunity to outshine our competition. People sticking to the old ways are going to be gone, and there is a lot of opportunity for those of us who are adapting our business to the new challenges.

 


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