Anthem Blue Cross and Blue Shield in Connecticut has launched its enhanced Anthem Skill program for its medical and dental health plans. Anthem plan holders will be able to order prescription refills and take other health plan actions through Alexa-enabled devices like the Amazon Echo or the Alexa app.
“Other industries are helping to define the expectations within healthcare,” says Jeff Spahr, vice president of specialty business at Anthem. “If you think about the prevalence of the evolution of the smartphone and mobile apps, there’s just a natural transition that people look towards. They’d like to use digital tools and then only if they need to, will they drop into a live customer service phone call.”
