Sales and Marketing

EBA editor Elizabeth Galentine on why brokers are now needed more than ever with so much confusion and uncertainty in the marketplace.

Craig Davidson on leveraging the insurance exchanges when selling to your clients.

The results for selling voluntary have been ‘pathetic’ recently, says EBA Columnist Nelson Griswold, who shares how to overcome that.

Tips on how to a broker can use LinkedIn to gain new clients from EBA Columnist Mel Schlesinger.

Digital Benefit Advisors launches a private exchange in Vermont, with plans to expand to a handful of states within 90 days, a company executive told Employee Benefit Adviser Tuesday.

A $267 million computer system built by a unit of UnitedHealth Group Inc. is one of the most important determiners of whether the Affordable Care Act succeeds.

A survey released Wednesday by Aflac shows brokers may be timid about their future. Find out why and more details from the report.

Health insurance premiums will drop by about 50% on average for consumers in New York who buy new plans through a state-run marketplace created by the Affordable Care Act.

Americans collectively have millions of pets, but few are covered by insurance.

A strategy to protect your clients’ interests in the new world of health care reform.