Voluntary benefits

At Children's Creative Learning Centers child care centers, we think quite a lot about company culture, our own and those of our clients. When discussing the ways our centers can reflect the values of the companies they reside within, we help clients uncover and distill the elements that define them as an organization and discover those they want to pass along to their children. In the larger world of work-life and family-friendly programs, we have found that company culture is one of the main factors that determines the success of these programs and that, in turn, work-life programs can be a tool for a real cultural revolution.

Not only is it painful for an employee to hear the news that their loved one has suffered a heart attack, but the unforeseen costs of health care will soon take a physical, emotional and financial toll if they are not prepared.

While working for a benefits enrollment firm, I managed to get a coveted appointment with the senior vice president for voluntary benefits at a major regional brokerage. He started the meeting with an invitation to pitch: "We already work with several enrollment firms. Why should we work with you?"

Arranging and financing long-term care is an issue everyone will face yet no one wants to talk about. However, following the Health Department's move to table the Community Living Assistance Services and Supports Act, planning for long-term care is becoming part of the national conversation - and that presents opportunities and challenges for employers.

As employees take on more responsibility for paying for health care, voluntary benefits can provide much-needed additional coverage. EBN spoke to a number of voluntary benefits providers to get their thoughts on the major trends they see coming in 2012. Not surprisingly, all the trends and influences in the HR world at large - health care reform, employer cost-shifting, technology and communications - affect the voluntary benefits industry as well. Here, we provide a summary of key trends, along with charts and data to help employers plan their voluntary benefits strategy going forward.

Semantics are supremely important in making or breaking certain lines of insurance.

As you consider offering more value-added benefits to your employee population, I encourage you to think about seriously offering long-term care insurance. As many of us are seeing our parents and other family members live well into their 80s and 90s, it's more and more likely that the elderly people in our lives will at some point need long-term care services. It's the rare and fortunate elderly person who continues to live independently in his or her own home without home care services.

With tuition costs on the rise, employees looking for ways to pay for their children's college education can save with 529 plans.

What will the successful post-reform 21st century agency look like? EBA contributor Nelson Griswold predicts what will set you apart from the herd.

While employers have increasingly adopted CDHPs as a lower cost option, employees have been slower to embrace them. A recent study reveals one stat likely to increase participation, writes BeAdvised contributor Doug Mantz.

Last month, a statement from McKinsey Consulting declared that "social innovators are bringing bold new approaches to the difficult problems that plague the world. The next disruptive force in social innovation will involve a new, more rigorous approach that funnels resources to where they can do the most good."

Semantics are supremely important in making or breaking certain lines of insurance.

With serious concerns about medical commission cuts and maintaining top-line revenues, 58% of brokers and consultants are embracing two specific initiatives EBA contributor Nelson Griswold explains in the December issue.

Following the Eastbridge Consulting Group report earlier this year that showed a decrease in voluntary benefits sales during 2010, it has been refreshing to see that, according to recent insurance carriers' annual surveys, employees' interest remains strong.

How do we continue to satisfy the benefits needs of employees and meet our business objectives? The answer is actually right in front of us explains Tinker Kelly in today’s BeAdvised.

Although many companies continue to tighten their financial belts, when it comes to voluntary benefits, employers are much more employee focused, as opposed to cost driven. Seventy-five percent of employers say their top reason for offering voluntary benefits is to expand the benefits options available to their employees, with 42% offering voluntary benefits to fulfill an employee need, and 30% offering them at their employees’ request, according to a study released yesterday by Prudential.

Everyday services that help strike a better work-life balance have become an increasingly valuable part of the benefits package - even if employees are the ones who pick up the tab. But what is the best way to deliver this assistance to the workplace to ensure satisfaction and boost program utilization?

We know that HR directors, benefits managers and C-suite executives are horribly frustrated with employee benefits - not simply with the high cost of the medical, but perhaps most with their lack of control over the process.

For executives and other high net worth individuals, an emerging voluntary benefit addition is survivorship life insurance - an area benefits professionals may want to explore when crafting executive benefits packages.

Executives, business owners and other high net worth individuals are actively looking for ways to preserve their estates, not only for their family members, but also for charitable organizations.