Health insurance enrollment

A need to reach employees working remotely in nine states was an obstacle for benefit signup. Finding Swahili speakers was another.

There is opportunity now to explore remedies before clients enroll in a health insurance option that doesn’t meet their needs.

A passive method to employee engagement during the benefit election period leads to poor plan choices, which in turn leads to higher healthcare costs.

A fresh communication strategy to engage workers in signing up for new benefits can provide a better educated employee population.

A fresh communication strategy to engage workers in signing up for new benefits can provide a better educated employee population.

Employers should personalize benefits communications to make them relevant and offer a wide variety of perks that will help workers protect their income.

For a productive benefits election season, employers should embrace mobile apps and information technology, and above all, meet employees where they are.

The firm has shifted to a year-round experience, with future product enhancements to focus on personalization and mobile capabilities.

IT plays a major role, but advisers should first help HR develop an employee engagement goal, then use proper tools to achieve it.