Guardian’s benefits playbook helps leaders tell a ‘benefits story’

• Key insight: Discover how packaging benefits around life moments boosts utilization and perceived value.
• Supporting data: Fewer than 40% of employees rate benefits communication as effective.
• Forward look: Managers and ERGs can become important channels for benefits communication and personalized support.
  Source: Bullets generated by AI with editorial review

Offering good benefits is great, but it’s how they are presented that may matter most.