Voluntary benefits

In recent years, employers increasingly have embraced the opportunity to enhance their employee benefit packages by offering access to voluntary benefits such as dental, long-term care, and property and casualty insurance.

The shift to health consumerism hasn't escaped dental benefits. And if health care costs continue to squeeze benefit budgets, then more employers might start turning to voluntary dental plans.

The nation’s the largest health care and voluntary benefits software provider recently teamed up with NASCO to burnish a technology investment made by Blue Cross and Blue Shield plans and improve CareFirst BlueCross BlueShield’s billing system efficiency.

Three months after a leading private equity firm sought to acquire all of Pre-Paid Legal Services Inc.’s common stock for $60 per share in cash, another suitor has come calling for the provider of legal services through the worksite and individual markets to more than 1.5 million families across North America.

Although life insurance made modest gains in the third quarter of 2010 when gross written premiums were up 6% from the same period a year earlier, an Aite Group report notes that premiums fell to historic lows in 2009 when the product was considered an unnecessary discretionary purchase.

Two recent reports on disability issues conclude that fewer working Americans filed such claims during the height of the economic downturn and that there’s a serious misunderstanding about disability and the value of income-protection planning.

Of the 568 short-term disability, accident and critical-illness claimants with voluntary policies from Unum responding to an independent customer-satisfaction survey, 90% said they would recommend the carrier to their co-workers.

Dearborn National’s Worksite and Individual Solutions division hopes to reach new heights with Mountain Vista, a new term life plan aimed at working-class Americans with premiums projected to be level for 10, 20 or 30 years.

Helping employees understand the language of finance enables benefit advisers to better meet the needs of clients ...

The value of cyberspace during open enrollment is at least on equal footing with face time, suggest two recent unpublished surveys of employees and carriers that sell voluntary benefit plans.

A unit of brokerage powerhouse Marsh & McLennan Companies Inc. waded deeper into the worksite market with one of eight acquisitions made since November 2009 to build a national platform that serves the employee benefits needs of middle-market companies.

Mutual of Omaha recently brought more than a century of disability income insurance market know-how to a new product offering in this area.

The Guardian Life Insurance Company of America’s new multi-coverage voluntary package features comprehensive benefits at a single rate that emphasizes affordability and enrollment simplicity.

Shopping for identity theft protection, a product that is gaining traction in the worksite market, is no easy feat. But a new Web site now makes it easy to compare half a dozen of the nascent industry’s leading service providers that are aggressively fighting this growing crime wave.

Anthem Blue Cross and Blue Shield is now offering its new Dental Prime and Complete programs on both a voluntary and employer-paid basis with three core plan designs to 40,000 small businesses and 79 chambers of commerce throughout Connecticut.

In a sign of the times, the 38 independent provider law firms associated with Pre-Paid Legal Services responded to more than 79,000 requests to handle debt-collection issues in the first half of 2010 – accounting for 7% of the 1.1 million overall requests for assistance during that timeframe.

Health care providers, attorneys and other service providers can breathe a collective sigh of relief.

Several leading service providers across the worksite-market landscape, hoping the economy heads northbound, are poised to reach higher ground in 2011. Consider a few of the most recent developments:

WageWorks Inc., which offers consumer-directed benefits solutions, recently acquired the tax-favored and benefits continuation administration business of Fringe Benefits Management Company (FBMC), which offers customized voluntary and core benefit products primarily in the public-sector market.

Just 39% of single and never-married employees have life insurance compared to 61% of all 2,071 working Americans responding to a recent online Harris Interactive survey for the Colonial Life & Accident Insurance Company.