For advisers, social media about influence, not sales
Social media is similar to other marketing strategies in that its important to have a plan, but thats about where the parallels stop.
Sales and marketing
Gen Xers post biggest gap in life insurance coverage
Americans may say they want to insure their future, but what they buy doesnt measure up.
How advisers can improve marketing messages
5 questions to ask when thinking about improvements to your practice brochure and overall marketing.
By
Ken Haman
NARAB bill to create national broker licensing bureau passes House
The U.S. House of Representatives voted today on key legislation for brokers to practice in multiple states. Find out more and its status in the U.S. Senate.
Benefits Think 3 guidelines driving small employers to self-funding
When it comes to health benefits, most employers want to figure out a strategy and stick with it, year after year. But what should small employers do when their existing plan faces increasing costs, less flexible design choices and the possibility of federal penalties?
Parents not comfortable talking about life insurance with kids
Just 38% of parents said theyre extremely comfortable talking about insurance, while 55% are fine discussing the intoxicants, according to a survey released today by State Farm Mutual Automobile Insurance Co.
LIMRA: Hispanics an untapped market for life insurance
Concerns about finances, fears of unexpected death and more make this ethnic group a potential target for advisers.
Life insurance: Do your clients have enough?
A new poll shows a large gap between the amount of life insurance necessary and what consumers think they have.
Benefits Think Top three takeaways from a productivity consultant
Beverly Beattie recently worked with a productivity consultant who taught her and her staff how to set up our environment so that it functions in a way that serves us well. Here are the top three takeaways she gained from this experience.
A game plan to conquer self-doubt and create success
The best way to eradicate fear is to begin by understanding the distorted thinking that causes it to appear in the first place.
By
Jack Singer
Disclosure requirements under ERISA are a costly proposition
Craig Davidson on how disclosure requirements under ERISA are a costly proposition.
Using the hero maker tool
John Lamb on why this tool can make HR or benefits manager a hero in selecting and purchasing of a new product or service for their organization
5 steps to filling your sales pipeline
Mel Schlesinger on how to properly make a sale by telling enough people just what you do through these five steps.
Who is your customer?
Nelson Griswold looks at the consumer-centric benefits sales model to help brokers understand the answer to the important question of who is their customer?
EBAs 2013 Adviser of the Year is Jennifer Eilers
Jennifer Eilers is Employee Benefit Advisers 2013 adviser of the year. She excels at both long-term strategic planning and in-person client communication.
UPDATE: Brokers lower premiums and increase health coverage, study finds
New research out of the University of Minnesota analyzes employer data and the NAHU database to find a correlation between small businesses health coverage and costs and the number of brokers in a given area of the U.S.
Obama’s retirement proposals who wins and who loses?
Advisers should pay close attention to the eventual compromise on the presidents budget for the fiscal year that begins Oct. 1 because there were numerous proposals about retirement savings.
Benefits Think Why you should look at things outside of insurance
As an insurance agent you potentially have access to more information about a business then others and you should use that to your advantage, says agency transformation specialist Wendy Keneipp, who shares just how to do it.
Benefits Think Houston, we have a hiring problem
One of the greatest challenges I see for agencies is the ability to make new producers successful. But the problem cannot be solved by managing tactics, it's in the hiring choices you make.
EHealth Wins Approval to Sell Obamacare Health Plans
Online health insurance broker EHealth Inc. won permission from the U.S. government to enroll customers for subsidized plans offered under the federal health care law.
By
Alex Wayne