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Galentine is a former editor-of-chief of Employee Benefit Adviser.
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OE is just the beginning of a longer annual rite when employees still need to know when coverage begins, where to find ID cards and how to use their new benefits.
Regardless of how large or small a brokerage happens to be, experts agree that the secret to success lies in rewarding the best ideas and fielding the most talented benches.
Industry leaders weigh the pros and cons of brokerage and advisory scale created through M&As vs. boutique shops.
The most effective strategies for open enrollment are expected to balance automation with access to trusted experts who guide employees on complex decisions.
The 2026 Excellence in Benefits winners are using AI to streamline operations and efficiently address employee concerns, but human judgment and empathy remain paramount.
